ACF recruits 01 Consultant for developping SBCC strategy in Nigeria

ACF recruits 01 Consultant for developping SBCC strategy in Nigeria



The integration of WASH interventions into nutrition programmes has been proved to immensely contribute to better nutritional outcomes. This is strongly evident especially among care givers of SAM children.  However, localized studies in Yobe have shown that the practice of hand washing is still very poor among many households. Results from a recent nutrition KAP survey (August 2018) by Action Against Hunger in Geidam and Yunusari LGAs indicate a whopping 96% (n=364) of the respondents did not have access to hand washing spots in their household. The Global Affairs Canada funded project is currently carrying out WASH KAP survey in Gubio and Mobbar LGAs of Borno State. Preliminary findings in Gubio LGA of Borno State indicate great semblance and correlation with the findings advanced by the past survey in neighbouring Yobe LGAs of Yunusari and Geidam. The Borno KAP Survey in underway with draft report expected by 15th October, 2018.

A barrier analysis study is therefore planned and will focus on identifying what is preventing communities from adopting specific desired behaviors as well as enablers of the behavior.  It will assess existing social behaviors concerning hygiene and sanitation practices and identify barriers inhibiting the adoption of appropriate hygiene and sanitation practices.  The results from this analysis will be used to inform the design of a social behaviour change and communication (SBCC) strategy for hygiene and sanitation promotion within the four LGAs of Yunusari, Geidam, Gubio and Mobbar. The SBCC strategy will help break barriers to social behavioral change and promote behaviors that encourage optimal hand washing at critical times with soap; and also use of pit latrine for fecal matter disposal as opposed to open defecation.



The barrier analysis will focus on identifying factors that are preventing communities from adopting a specific behavior, as well as enablers of the behavior.  The study will assess existing behaviors and practices concerning hand washing with soap at critical times (i.e. after visiting the toilet, and or after handling baby stool/cleaning baby’s bottom, before eating and/or serving food etc and record barriers inhibiting the adoption of appropriate sanitation practice including proper disposal of fecal matter.

Thus, the purpose of the barrier analysis (BA) is to identify the existing practices and barriers relating to specific behaviours in order to determine what social behavioral change and communication strategies can be employed to ensure these practices are adopted.  The behaviors to be studied are: 1) Hand washing with soap at five (05) critical moments (after defecation, after cleaning child’s bottom/handling babies stool and before eating meal); and 2) construction of sanitation facilities/latrines and ceasing to defecate in the open.

The Barrier Analysis will be conducted in Yobe and Borno States covering the LGAs of Yunusari and Geidam in the Yobe and LGAs of Gubio and Mobbar in Borno. These locations have been chosen because AAH is already implementing programs in these areas supporting WASH interventions specifically hygiene promotions and safe water provisions and accessibility. Thus conducting the BA study in the same locations would facilitate programme learning and ensure that findings from the study would inform current WASH intervention as well as subsequent social behavioral change strategies.

The Analysis will also help strengthen participants’ abilities to conduct barrier Analysis through formative research. Participants will gain new insights into the use of the Barrier Analysis tools and study approach in general. Since the project is being implemented by AAH in the two states, the outcome from the Barrier Analysis studies will help project staff and government refine those activities to address the key barriers and motivators to behavior change.



The process of preparing the SBCC strategy will involve review of policy documents/guidelines and intervention based assessment reports including WASH KAP baseline survey reports; and a quick scan of the available IEC/BCC materials at the State as well as LGAs levels. In addition, Yobe and Borno State and LGA level technocrats in WASH and other stakeholders will be consulted during preparation of the strategy.

Analyses of the current IEC/BCC materials for the WASH sector focus more on disseminating knowledge-based information rather than on behavioral changes.

In order to cater for a more acceptable and sustained social behavioral change, IEC/SBCC materials to be produced will be adequately pretested and appropriately disseminated. In addition, mechanisms for standardization and quality assurance of different messages and materials will be well coordinated with participation of all WASH actors in the States and LGA levels.

While it is commendable to see increased knowledge on sanitation and hygiene, SBCC strategy will lay much emphasis at seeing more sustainable changes in sanitation and hygiene behaviours.

The WASH Baseline study findings plus discussions with the key informant interviews suggest that despite increased knowledge on sanitation and hygiene, use of toilets and practice of hand washing with soap and water remains a big challenge. This information presents a good opportunity for the WASH team and policy makers to focus on messages and sanitation campaigns through advocacy, social mobilization and BCC.

Though there could be many sanitation behaviors of common interest, the SBCC strategy will focus on the following behaviors:

Sanitation behaviors: • Building sanitation facilities and ceasing to defecate in the open • Improving (or upgrading) one’s sanitation facility • correctly disposing of children’s excreta.

Hygiene behaviors: • Hand washing with soap at three critical moments (in particular after defecation, after cleaning child’s bottom and before eating meal).



The consultant (International )should send a technical and financial proposal detailing his/or her understanding of the TOR and methodology that will be used to undertake the task including proposed methods, sampling strategy, data collection tools, method of data analysis and final reporting template. Also include profiles of previous tasks carried out in the last 3 years, team composition and CVs of key personnel, detailed work plan and budget.

Qualified and interested parties or candidates are asked to submit the following;


  • Letter of interest in submission of the Proposal and CV of the consultant(s)
  • A detailed technical proposal clearly demonstrating a thorough understanding of this ToR and including but not limited to the following;
    • Consultant/Company Profile and legal documentation
    • Description of the Methodology and Sample Size Determination
    • Demonstrated previous experience in similar assignments and qualifications outlined in this
    • Proposed data management plan (collection, processing and analysis).
    • Proposed timeframe detailing activities and a work
    • Team composition and level of effort of each proposed team member (include CVs of each team member).
  • A financial proposal with a detailed breakdown of costs for the study quoted in euros. Consultant(s)’s food allowance should be in a separate line.
  • Date of availability
  • Workplan if different from the one proposed in this ToR
  • Terms of payment if different from the one proposed in this ToR
  • Currency of payment



See the Terms of Reference attached for full details.

All applications should be sent electronically to: with attachments in pdf and a subject line: “PD-031-00369-001 GAC SBCC – Social Behavior Change & Communication (SBCC) strategy”, before 16th June 2019.


Experience 0 à 3 ans
Fonctions Gestion de projets/programmes
Secteurs d’activité Santé, Eau et assainissement
Pays Afrique, Nigeria
Date de fin de validité 16/06/2019

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