Kenya

UNICEF recruits 01 Consultancy / Communication (Public Advocacy)

UNICEF recruits 01 Consultancy / Communication (Public Advocacy)

Consultancy: Communication (Public Advocacy), ESARO, Nairobi, 11.5 months
Job Number: 523571 | Vacancy Link
Locations: Africa: Kenya
Work Type : Consultancy
UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential.
Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone.
And we never give up.
TERMS OF REFERENCE FOR INDIVIDUAL CONSULTANTS

TERMS OF REFERENCE FOR INDIVIDUAL CONSULTANTS

PART I
Title of Assignment International Consultancy – Communication (Public Advocacy)
Section Communication
Location Nairobi, Kenya
Duration 11.5 months (175 days within a period of 11.5 months)
Start date From:    2 September 2019     To:  14 August 2020

 

 

Background and Justification
Globally, UNICEF has a renewed focus on investing on the second decade of life. In Eastern and Southern Africa this global vision is being translated across the broad programmatic areas of adolescent health, girls’ education, skills development, protection from violence, innovation and youth empowerment for increased participation and contribution from young people on the issues that affect them most.
UNICEF Eastern and Southern African Regional Office (ESARO) Communication section is working to galvanise and strengthen regional youth engagement platforms; using digital platforms to strengthen regional priorities and programmes through public campaigns; creating customizable communication and advocacy tools that empower young people to become agents of  change; and working with young people to create a credible voice on adolescent development in the region.
UNICEF therefore requires the services of a public advocacy expert skilled in providing opportunities for adolescents/young people to communicate and advocate for their rights, concerns and needs;
engaging influencers who strengthen young peoples’ voices; creating content that engages youth on a range of social media platforms; and working with young people to speak out about their rights to a range of influential audiences, including decision makers and the private sector.
Scope of Work
Under the supervision of the Regional Chief of Communication the Consultant will:
·        Facilitate production of Eastern and Southern Africa-focused content and communications materials on UNICEF ESARO’s regional advocacy priorities;
·        Provide support to UNICEF ESARO’s group of youth digital reporters, including creating a pack of practical tools for producing photo and video content from start to finish, and providing consistent constructive feedback on content development;
Support Country Offices in the roll out of the Youth Advocacy Guide (launching 3 July 2019) and the linkages in Country Office public advocacy plans;
Support digital strategy in terms of content and youth engagement for UNICEF Africa social media platforms;
Identify interviewees, contact, and then technical assistance in the review of questions developed for 20 podcasts on UNICEF’s strategic priorities and Generation 2030;
Work on digital and media engagement around UNICEF’s Cause Framework launches;
Provide support to regional media outreach on the drought situation in the Horn of Africa (Ethiopia, Kenya, Somalia and Uganda);
Disseminate materials/content/messages to internal channels through UNICEF Division of Communication and National Committees.
Under the supervision of the Regional Chief of Communication for Eastern and Southern Africa, the Consultant will also regularly liaise with colleagues in Country Offices and Headquarters on digital content, style and storytelling, particularly in relation to engaging youth audiences. S/he will also support the creation and coordination of social media strategies and campaigns, monitoring and analysis, and moderation of platforms.
The Consultant may also be called on to provide technical assistance to Country Offices and ESARO staff in producing their own content and championing wider digital editorial processes, the development of youth-focused advocacy strategies and in undertaking media work on humanitarian emergencies and global advocacy priorities.
The Consultant will be required to work with a variety of parties involved in the assignment and will need to develop positive working relationships with partners, stakeholders, and UNICEF staff.

 

Deliverables

Duration

(Estimated # of days or months)

Timeline/Deadline

Schedule of payment

Horn of Africa media work:

1 x press release

2 x feature stories

1 x media pitch

1 x social media package

15 days

2 September – 30 September 2019

10 per cent

World Children’s Day / CRC@30 Instagram competition:

Coordination of competition

2 x social media packs

Coordination of x 3 photography shoots

 

15 days

1 October-29 October 2019

10 per cent

Provide support to youth digital reporters:

1x pack of practical tools for producing photo content

1x pack of practical tools for producing video content

8 x photo / blog packages reviewed, and feedback provided to Country Offices

8 x video packages reviewed, and feedback provided to Country Offices

 

25 days

30 October – 17 December 2019

15 per cent

Support Country Offices in the roll out of the Youth Advocacy Guide:

5 x youth-produced films linked to Youth Advocacy Guide CO projects

 

20 days

18 December – 27 January 2020

10 per cent

Technical assistance – review and content editing of podcasts:

 

10 podcasts reviewed and edited

15 days

28 January – 21 February 2020

10 per cent

UNICEF’s Cause Framework:

1 x Early Childhood Development media pitch

1 x ending Violence Against Children media pitch

1 x feature x 4 Cause Frameworks

1 x Uprooted pitch

30 days

24 February – 17 April 2020

15 per cent

Technical assistance – review and content editing of podcasts:

Second batch of 10 podcasts reviewed and edited

 

15 days

20 April – 12 May 2020

10 per cent

Support digital strategy for UNICEF Africa social media platforms:

4 x social media packs around regional priorities

 

20 days

18 May – 25 June 2020

10 per cent

Support digital strategy for UNICEF Africa social media platforms:

3x Facebook Live

5 Instagram stories

 

20 days

29 June – 30 July 2020

10 per cent

TOTAL DAYS

175 days

100 per cent

 

 

Payment Schedule

Payment will be made upon the satisfactory quality deliverables as scheduled and described in the previous section.

Desired competencies, technical background and experience
 Advanced university degree in Communication, Journalism, Public Relations or a communication-related field; a university degree in a related field plus an additional two years of required relevant professional experience may be accepted in lieu of the advanced university degree
At least 8 years of professional work experience in Communication, or a related field;
Proven advocacy experience and good knowledge of development issues, especially children’ issues and UNICEF’s work;
Strong media relations in Eastern and Southern Africa Region
Excellent project management, analytical and writing skills;
Has highest-level communication skills, including engaging and informative formal public speaking.
Able to work effectively in a multi-cultural environment.
Strong knowledge of Eastern and Southern Africa
Demonstrates and shares detailed technical knowledge and expertise.
Administrative issues
The assignment will be based in Nairobi, Kenya.
Any cost incurred to enable the Consultant to successfully carry out the assignment, such as phone, equipment, and Internet, will be covered entirely by the Consultant

 

Planned travel from Nairobi to

Time Frame

Duration

All Inclusive Travel Cost* (Quote in US$)

South Africa

To be determined at a later date

3 days

Zimbabwe

To be determined at a later date

4 days

Zambia

 

To be determined at a later date

4 days

 

Conditions
The candidate selected will be governed by and subject to UNICEF’s General Terms and Conditions for individual contracts.
Travel to South Africa, Zambia and Zimbabwe is required.
The consultant will be responsible for travel arrangements related to this ToR and should include an all-inclusive estimated travel costs in accordance with UNICEF’s travel rules and procedures.
As per UNICEF DFAM policy, payment is made against approved deliverables. No advance payment is allowed unless in exceptional circumstances against bank guarantee, subject to a maximum of 30 per cent of the total contract value in cases where advance purchases, for example for supplies or travel, may be necessary.
The drafts and final documents, as well related data, will be the property of UNICEF after completion.
Application
Candidates will be requested to submit the following documents:
Expression of interest / motivation letter
Curriculum Vitae
References and/or Reference Letters
Quoted daily fees
Candidates should indicate their all-inclusive fees (including lump sum travel on mission to South Africa, Zambia and Zimbabwe and subsistence costs, as applicable).
Applications submitted without a fee/ rate and all-inclusive travel and living expenses will not be considered. Please note that only shortlisted candidates will be contacted.
Closing Date Tue Jul 16 2019 21:55:00 GMT+0100 (Afr. centrale Ouest)

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