Orange recrute 01 Lead, Customer Value Management (Data Stimulation)

Lead, Customer Value Management (Data Stimulation)

Ref : CEGY106536 | 01 nov. 2021

Date limite de candidature : 31 déc. 2021

Orange Egypt – Smart Village – Egypte

Votre rôle

The position requires a results-oriented person with strong analytical skills, good interpersonal skills, strong communication skills. A self-motivated individual is needed who works effectively under pressure in a dynamic environment.

Votre profil

Education

University Degree BA, economics, Marketing

MA or MBA would be a plus

Experience

Minimum 2 years mobile telecom experience

Minimum 2 years marketing experience

Compétences

Excellent analytical & presentation skills

Strong planning & organizational background

Excellent coordination and communication skills

Rigout

self driven

results oriented

Customer focus

Team work

Project management

Creativity & innovation

Pragmatism

Organizational awareness

Meet tight deadlines

Knowledge of the company’s offers

MS office

English – fluent

knowledge of telecom marketing

Entité

Consumer Business Unit

Identify and analyze customers’ data usage via in-depth analysis of customer data, together with the customer insight analysts and modelers

Define segmentation criteria needed to build the segments to be targeted with the data stimulation program including overall usage, data usage, ARPU , socio-demographics…etc

Define or create the relevant data offers for each segment

Be involved in pre-launch testing of products/ offers / campaigns, manage the customer journey and experience and ensure smooth launch in line with business needs and expectations

Responsible to take an active role in the annual marketing plan with respect to the revenue growth to achieve preset company KPIs.

Prepare scripts, SMS text, customer service briefs and any other relevant material for campaigns

Work closely with dircet marketing team to launch outbound campaigns and manage the entire process from agents’ training, coaching to monitoring performance and reporting on their results

Co-ordinate and liaise with the CRM insight team and direct marketing team, in addition to other core business functions

Follow up the offers / products / programs results and constantly improve the offers / products / campaigns and targeting rules and processes

Assist in developing close and effective internal relationships with all departments, including Marketing dept, Customer Services dept, Sales Channels and Distribution, Finance dept, Technology dept.

Assist in developing and producing regular analytical reports and dashboards to ensure proper follow up of the prepay & Star Control KPIs

Contrat

CDI