Orange recruits 01 Lead, Communications
orange
Egypte
Informatiques, Télécommunications
Lead, Communications
Ref : CEGY109215 | 20 janv. 2022
Date limite de candidature : 28 févr. 2022
Orange Egypt – Smart Village – Egypte
Votre rôleMaintaining consistency and enhancing the corporate brand equity, monitoring the brand with the agency to define and implement strong advertising campaigns, using the appropriate communication mix. Handling different commercial projects with different objectives, target audience and different communication tools.
Votre profilEducationBachelor of Mass Communication, Marketing or Business Administration.
ExperienceFrom 2-3 years of experience in Advertising, Marketing or a related field.
CompétencesVery good English both spoken and written.Knowledge of Microsoft computer software.Understanding the market segmentation and different characteristic of each segment.Understanding of importance of brand equity.Initiative and enthusiastic.Excellent communication and presentation skills.Ability to organize, multitasks, and meets deadlines.Drive projects to completion.Ability to deal with agencies and suppliers.Takes initiatives, Creative, delivers on deadlines
EntitéCommunications
Understand the brand objectives and work on their implementation through effective advertising campaigns.Work with the advertising agency to develop corporate and commercial TV, radio, print and outdoor campaigns to all target markets.Work on the media plan with the agency to ensure the best communication mix, and the most cost efficient for all ongoing campaigns. Follow up and monitor the agencies to ensure timely bookings and get the most adequate lead times for production of artworks and printed materials.Work closely and communicate with all department members to ensure consistency of the ongoing campaigns across all the internal and external channels.Track daily all advertising insertions, competitive activities as well as any clippings related to the brand (Orange).Work on digital campaigns and media plans.Analyze the competitors’ products and services with expenditure and the reason behind being high or low and compare to the projects being handled.Responsible to update Orange website content with the new prepaid offers and A/Ws.Develop BTL materials to support prepaid offers and promotions.Align with direct channels for BTL distribution in POSs.
ContratCDI
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