UPJA Incubation Program 2025: Supporting MVP and Market-Ready Innovations (India)

Upja provides technology validation, mentoring & guidance, pilot opportunities, go-to market support, and industry linkage to startups with innovative solutions at MVP (Minimum Viable Product) stage.

What happens at UPJA?

• UPJA is a 2-phase program. Here’s an overview of what happens:
  • Phase 1: 2 month online learning & mentoring sessions
  • Phase 2: 1 year incubation program

Focus Areas

• Farm Mechanization
• Precision Agriculture
• Supply Chain & Agriculture Logistics
• Post-Harvest, Food Technology & Value addition
• Waste to Wealth & Green Energy
• Agriculture Allied Sectors
• Agri Fintech
• Agricultural Inputs & Biotechnology
• Natural Resource Management
• Agriculture Extension & Education

Benefits

• Upto INR 25,00,000 Grant-in-Aid
• Technology Validation & Backstopping.
• Pilot Opportunities
• Business Mentoring from Industry Leaders
• Access to Cutting-Edge Infrastructure
• Market Linkages & Investor’s Connect

Eligibility Criteria

• Upja recognises early-stage innovations in the field of agriculture & allied sectors. Your should apply, if you are:
  • An Indian citizen
  • Have an innovation in agriculture & allied sectors at MVP (Minimum Viable Product) Stage

Selection Process

• Every year, through a rigorous open application process, their panel of evaluators select some of the most promising ideas & prototypes to be a part of Upja. The applications are evaluated on various parameters — including but not limited to — need, novelty, technical feasibility, business viability, scalability, social impact, market size, team capabilities, and projected financial growth.
• After the application round, the shortlisted applicants appear for a selection committee interview. If selected in the interview, the applicants are allotted their cohort for the 2-month pre-incubation program.

For more information, visit Pusa Krishi.