Ca Global recruits 01 Senior Marketing Planner (Southern Suburbs / ROI / Analytics / BCom)
Southern Suburbs, Cape Town, South Africa
Senior Marketing Planner (Southern Suburbs / ROI / Analytics / BCom)
Southern Suburbs, Cape TownReference LAS007
My client, a leader in the e-commerce sector, are in the process of recruiting a Senior Marketing Planner to join their vibrant team.Are you a confident and analytical Campaign Planner who has had proven success to accurately forecast and plan investment and sales to acquire and retain customers and maximize ROI to meet business growth objectives? If your passion is to drive trade and influence sales – then here is your next challenge!
Job description:Accurately forecast and develop a campaign demand plan and ad spend to provide the business with a clear roadmap to meet financial objectivesEnsure trends are monitored with changes identified timeously for re-forecasting and adjust accordinglyProvide insightful reporting & analysis for weekly sales, monthly management reports, marketing review, quarterly concepts, and ad hoc requestsAnalyse trends relating to key variables within campaigns and put forward proposals for improvementIncrease customer demand and basket size to deliver intake targets and drive organic growth through innovationEngage and challenge the different business units to improve conversion from Intake to NSV by achieving Net Factor objectivesMonitor campaigns and channel performance to achieve NSV, taking proactive actions to improve any underperformanceLeverage relationships with merchandise and operations for great marketing offers and incentives to drive customer demandCollaborate with CICA to develop insight led campaign segmentation strategies to achieve customer growthWork closely with telemarketing to achieve business objectives in line with the campaign plan Drive process improvements in campaign execution and collaborate with IT to improve systems and processes in the areaDevelop A/B Testing to find new opportunities to drive salesCollaborate with the Channel Heads to forecast and drive growth in key strategic areas such digital, foreign and showrooms
Qualifications:A Business Science / BComm / Finance / Stats / Marketing Degree and/or CIMA qualification Minimum of 5 years’ experience within a planning role (preferably within a retail/marketing environment)Passionate about data, insights and analyticsExcellent cross functional team management skillsAdvanced Microsoft Excel skillsDigital orientationAffinity with numbersCommercially mindedData orientationAttention to detailCX journey mapping and funnel analysis
Please apply directly, by clicking on the Apply Button below and visit our www.banking-recruitment-jobs.com here for more exciting opportunities.
Lisa Stroud | Senior AssociateCA Global Africa RecruitmentTel: +27216599200Email: firstname.lastname@example.org
If you have not had any response in two weeks, please consider your application unsuccessful however your CV will be kept on our database for any other suitable positions.POSTULER